About 

Bright Insight is a qualitative insight agency, founded in 2013. We are specialists in qualitative research and insights. We provide the private and the public sector with supportive and important information from the market for decision making. This is how you optimize your business in a constantly changing world. 
Behaviors and needs where human insights matters. 

Who

Bright Insight is founded by Carina who has worked at both small and big research companies and has a long experience (since 2003) with both qualitative and quantitative project management. 

 

Carina is driven by her curiosity and as a skilled researcher she mixes leading edge insights with creativity.  She´s finding the answers for all kinds of business (FMCG, Automotive, Politics, Tech, Telecom, Publishing, Healthcare, NGO:s etc. etc.)

 

The skill is to get the right information which is applicable for your business, products and services.

 

Carina is also experienced with projects concerning children and teenagers as well as B2B, B2C, offline and online researches.  

Gula och röda glasbyggnad

Build your future 

Services

Reach Your Goals

Consumer and Customer 

Consumer and shopper insights, behaviors and attitudes. 

Category

Commercials and ads

How to differentiate and twist your product for a new great PLC. 

Spontaneous and rational reactions understanding of sender, communication and content, belief, impact, credibility, tonality and desired channels. 

Services

No man is an island and we have a broad network of professional hand-picked agencies which we co-operate with. 
We can help you with big international projects as well as domestic projects. We can help you with the whole project from beginning to the end as a research supplier, or help you with a part of a research project as a research partner. 
 
 
Do we have the answer to your question? Most certainly! Each company and strategy is unique but here are some examples what we can do for you.  

Reach Your Goals

Category

Commercials and ads

Consumer and Customer 

How does the consumer/customer behave? 

Consumer and shopper insights, behaviors and attitudes. 

Are you having a competitive advantage? 

How to differentiate and twist your product for a new great PLC. 

How does the target group react and think?

Spontaneous and rational reactions, understanding of sender, communication and content. Belief, impact, tonality, credibility and desired channels. 

Design

Are you attractive?

Make sure you get the right spontaneous and rational associations, the right ergonomics and fulfill your target group's needs and believes. 

Technology 

Adaptable tech?

Finding potential and right track with your R&D and manufacturing.

Business 

Optimize your business

Finding the spot on the market for you, your products and/or services

Internal communication 

Does the target group get the message and interpret it in the way that is intended? 

The right message, the right channel and the right receiver 

Contact 

    carina.stenback@brightinsight.se

              +46704181673